Month: May 2025
Are your people ready for AI?
May 14, 2025
As organisations rush to implement AI-first approaches, it is becoming apparent that the biggest risk companies may face in their AI implementation journey might be resistance to the technology itself. Despite the promises of increased productivity and efficiency, the gap between expectation and reality has started to widen, creating new challenges for businesses and employees alike.
Radical Transparency: When Oversharing Becomes a Leadership Superpower
In strategic communications, we’ve long been taught to craft polished messages, maintain a pristine image, and carefully control the narrative. But in an era where authenticity reigns supreme, is this approach still effective? Or are we missing a critical opportunity to connect more deeply with our teams, clients, and stakeholders?
When the business is out of tune, no message can fix the song
Imagine a band where the guitarist rushes the solo, the drummer misses the beat, and the singer goes off-key. Instead of rehearsing, they blame the sound mixer, demanding louder volume, slicker effects, or a better microphone to mask the flaws.
Deepfakes and the role of IR in protecting your company’s reputation
AI technology has advanced at a breath-taking pace and is now a part of our online and even physical worlds such as internet-of-things (IoT). While it is mostly a positive and supplemental development, there are unfortunately also very sinister and dangerous dimensions to AI technology.