May 26, 2023
Determine your priority audience and allocate budget accordingly. Consider the communication channels your audience uses and the type of information they seek. Your message should reach them where they are and in a format they understand.
May 25, 2023
You can take practical, cost-effective steps to build organisational resilience and the ability to work through a crisis with your reputation still largely intact.
December 14, 2022
It’s that time of the year when many marketing and public relations consultants make bold, and frequently highly speculative predictions about trends they think will get some momentum in 2023.
Africa still largely lags regions such as Europe or North America in terms of social media or internet penetration among its population. However, things are improving. In recent years, these platforms have become more readily accessible, thanks in part to a broader rollout of more affordable broadband internet services and relatively cheaper mobile data services.
We have identified four trends that are likely to impact Investor Relations in the year ahead and provide some guidance for Investor Relations programmes:
It’s hard to believe we’re three years into the 2020s, and yet it’s already been an eventful decade. We’ve seen the world rocked by pandemics, global conflict, political upsets and tech disruption on a completely new scale. Through it all, digital platforms are allowing us to build strong […]
For many of us, 2022 has been a year of recovery and a return to some form of normality after months of living cautiously and working remotely. From a workplace perspective, there is no doubt that hybrid working is the future – our people benefit from the flexibility of coming […]
September 26, 2022
While The Economist may have characterised Environment, Social and Governance (ESG) investing in a July 2022 special report as having “turned from an investment craze attracting trillions of dollars on promises to make the world a better place into a source of eye-rolling cynicism”, it seems ESG-related risks are now […]
At the start of the year, the London Stock Exchange conducted an online survey amongst its issuers to determine developments in IR. The survey affirmed well-known trends. Nevertheless, it is always useful to recap on what’s shaping the profession to ensure that IR efforts are focused and yielding requisite results.
Most companies have successfully embraced technology in the form of virtual meetings and interactive platforms for example, especially over the past two years. Given the evolution of how information is consumed and the cost benefits of using technology, this is an expected trend.