Our Insights
December 14, 2022
It’s hard to believe we’re three years into the 2020s, and yet it’s already been an eventful decade. We’ve seen the world rocked by pandemics, global conflict, political upsets and tech disruption on a completely new scale. Through it all, digital platforms are allowing us to build strong […]
September 26, 2022
26 Sep 2022 Many business leaders are still hesitant to bet on the metaverse and whether it will become a real part of business communications in the future. The technology itself is uncomfortable and a bit clumsy but the potential applications can’t be ignored. The key to successful business communications […]
May 16, 2022
The Aprio Digital team is well underway ‘driving’ and navigating our way through the Brandwatch platform. We have experienced just how beneficial this social listening tool is in gaining great insights into trending topics and industries of relevance to some of our clients at Aprio Group. To showcase once […]
November 18, 2021
The Aprio Digital team has added a nifty and insightful platform, Brandwatch to its service offering. Brandwatch is a social media analytic tool that tracks billions of conversations happening online every day, including blogs, news, forums, videos, Twitter posts, reviews, images and Facebook posts. The tool allows brands and companies […]
August 26, 2021
Larger groups of risk averse traders are gathering on social media. They may not be trading large amounts individually, and they’re not armed with hugely accurate information, but together they’re able to wield significant clout. They buy and sell with frequency – and hold the potential to wreak havoc on share price volatility.
Chat forums – Reddit and Discord Chat forums like Reddit and Discord have made it easier for retail investors to gather with likeminded people who share their appetite for risk or strategy. With group names like “Stock Dads Discord”, “Options Trade Club” or “Wallstreetbets”, these informal gatherings have quickly […]
August 25, 2021
The buying and selling of cryptocurrencies has created an entire generation of social media-era pundits who are less risk-averse, and their agility allows them to manage big swings in the value of their investments. “Hold the line!” This phrase became popular among retail investors on Reddit as a […]
April 14, 2021
Aprio Digital’s design and development team worked closely with the client, as well as the Aprio account team, to launch a brand new website for Long4Life in mid-February 2021
Following the success of Aprio Digital’s Evolve digital magazine, aimed at Absa’s Africa-wide stakeholder audience base, Absa Home Loans contacted Aprio Digital to explore the potential of a magazine for the Home Loans unit’s stakeholders.
The mining industry has certainly got the message that people are what keeps it going – not just profits, and it now uses the full array of social media platforms to help tell its story, with Twitter, surprisingly, taking the lead.